In August 2024, Growing Roots took over the digital advertising for a Dubai-based vegan meal plan company.
The company had been struggling with low revenue and a high cost per acquisition (CPA). However, within the first month of Growing Roots managing the campaigns, the company saw a significant improvement. They began generating revenue, and the CPA dropped dramatically from AED 652 to just AED 138.

First month ROAS recorded 4X i.e Monthly ad spend =
AED 3560, Revenue generated = AED 14,240